BLOC MAGAZINE WINTER 18-19

56 // WWW.BLOCHOTELS.COM WE WANT TO OFFER THE DRIVER AN EXPERIENCE THAT IS OTHERWISE AVAILABLE ONLY IN A RACING CAR LIKE THE AUDI R18. THAT’S WHY WE DEVELOPED THE INTERIOR AROUND THE IDEAL DRIVER’S POSITION IN THE CENTER. NEVERTHELESS, OUR AIM WAS TO ALSO GIVE THE PB18 E-TRON A HIGH DEGREE OF EVERYDAY USABILITY, NOT JUST FOR THE DRIVER, BUT ALSO FOR A POTENTIAL PASSENGER.” GAEL BUZYN, HEAD OF THE AUDI DESIGN LOFT, MALIBU, CALIFORNIA