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Too Cute

Thursday, April 4, 2019

Too Cute

Artist and filmmaker Rachel Maclean examines the world of cuteness by curating works from the Arts Council Collection and Birmingham’s collection to reveal how objects and images can have the unique ability to be simultaneously sweet and yet sinister...

Contemporary life is saturated by cuteness, from adult onesies to social media photo- filters, playground-like office spaces to wide eyed emoticons, we can’t move for all things sweet and cuddly. However, despite its pervasiveness in advertising, internet and commodity culture, cuteness often seems too frivolous to be deserving of proper analysis.

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In Too Cute! Rachel Maclean has made an exhibition where cuteness is taken seriously. She is fascinated by its ability to captivate and placate us and through her investigations into the collections she has explored both what it has meant to us historically and why contemporary society is so fixated on the sharing and reproduction of cute objects and images.

Too Cute! presents a range of artworks showing different takes on ‘cuteness’. The works in the exhibition range from contemporary works to 19th-century oil paintings. Maclean’s fascination is with the elusive moment where cute objects slip into the sinister and instead of endearing, instil fear and disgust.

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The exhibition will be accompanied by an interpretative video with a twist! ‘Dr. Cute’ - a grotesque Care Bear like creature played by Maclean - will present a short lecture on the themes explored in the show. The doctor will attempt to put forward an academic account of cuteness and its affects, but will be constantly hindered by sudden emotional responses, as artworks incite reflexes of love, repulsion and fear.

Too Cute! is part of the Arts Council Collection National Partnership Programme which sees four major UK galleries working together to curate, host, and share a series of exciting and innovative new exhibitions with works drawn from the Arts Council Collection. The National Partner venues are Birmingham Museums Trust, Walker Art Gallery National Museums Liverpool, Yorkshire Sculpture Park and Towner Gallery, Eastbourne.

The Too Cute exhibition can be found at Birmingham Museum and Art Gallery until 12th May.

birminghammuseums.org.uk

Bloc Jewellery Quarter

Bloc is a short stay hotel designed to give you the very best of everything needed to sleep, shower and step out fresh into a new day, right in the heart of the action.

Its short-term staying designed around you. Lightspeed wifi, to keep you connected when you’re on. High-powered showers, sound-proof walls and big, comfy beds for when you’re not.

It’s everything you need, and none of what you don’t. No bells, no whistles, just pure rest and relaxation. And even better, it’s right at the centre of the action, so you can step right out into it when morning comes, and step right back in when the day is done.

Looking for some staycation inspiration? Check out Things to do in Birmingham and start planning your next adventure with Bloc.

Bloc Jewellery Quarter

Bloc magazine.


Welcome to the spring 2020 issue of Bloc magazine, where we have collated a wealth of diverse features to enjoy on your travels.

In this issue we explore New Zealand, a country with hugely diverse regions offering incredible scenery, world-class wines and exciting ecotourism.

There's also an update on Jamie Chadwick, who we are very proud to sponsor as she makes her way up the motor racing grid.

There are the usual features; Meeting the Bloc team, our favourite shows to stream and the pick of Bloc's social media.

Don't forget to sign up to Bloc's VIP Guest List, which makes you eligible for free room upgrades, free coffee and be the first to hear about our blockbuster VIP competitions.

We hope that this magazine provides you with some insight and entertainment on your journey.