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Too Cute

Thursday, April 4, 2019

Too Cute

Artist and filmmaker Rachel Maclean examines the world of cuteness by curating works from the Arts Council Collection and Birmingham’s collection to reveal how objects and images can have the unique ability to be simultaneously sweet and yet sinister...

Contemporary life is saturated by cuteness, from adult onesies to social media photo- filters, playground-like office spaces to wide eyed emoticons, we can’t move for all things sweet and cuddly. However, despite its pervasiveness in advertising, internet and commodity culture, cuteness often seems too frivolous to be deserving of proper analysis.

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In Too Cute! Rachel Maclean has made an exhibition where cuteness is taken seriously. She is fascinated by its ability to captivate and placate us and through her investigations into the collections she has explored both what it has meant to us historically and why contemporary society is so fixated on the sharing and reproduction of cute objects and images.

Too Cute! presents a range of artworks showing different takes on ‘cuteness’. The works in the exhibition range from contemporary works to 19th-century oil paintings. Maclean’s fascination is with the elusive moment where cute objects slip into the sinister and instead of endearing, instil fear and disgust.

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The exhibition will be accompanied by an interpretative video with a twist! ‘Dr. Cute’ - a grotesque Care Bear like creature played by Maclean - will present a short lecture on the themes explored in the show. The doctor will attempt to put forward an academic account of cuteness and its affects, but will be constantly hindered by sudden emotional responses, as artworks incite reflexes of love, repulsion and fear.

Too Cute! is part of the Arts Council Collection National Partnership Programme which sees four major UK galleries working together to curate, host, and share a series of exciting and innovative new exhibitions with works drawn from the Arts Council Collection. The National Partner venues are Birmingham Museums Trust, Walker Art Gallery National Museums Liverpool, Yorkshire Sculpture Park and Towner Gallery, Eastbourne.

The Too Cute exhibition can be found at Birmingham Museum and Art Gallery until 12th May.

birminghammuseums.org.uk

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BLOC Magazine

BLOC-Magazine-Summer-18.jpg (466 KB)As the demolition phase of our BLOC Grand Central project nears completion, we are focusing on a number of other sites in the UK and Europe. We are working hard to expand the BLOC presence in major city centres and transport hubs.

We are keen for more discerning travellers to experience BLOC's affordable luxury and learn how we are changing the way people use hotels.

The 18th issue of BLOC magazine explores Lisbon, recent winner of 'The World's Leading City Destination'. The Portuguese capital is a city where old customs and ancient history intermix with cultural entertainment and hi-tech innovation.

We also profile BLOC-sponsored, Jamie Chadwick, who has signed for the Williams F1 team as a development driver.

Staying with the motoring theme, we showcase the stunning new Aston Martin Valkyrie and Porsche's new electric offering.

Once again we hope that this magazine provides you with some insight and entertainment on your journey.

You can view all of the articles on this site or view an online FREE version of the magazine, here.

We’ll also be adding to and updating this site with more cool stuff that we find on our travels. Jump on board!

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